HERRADURA

Swiss trademark · 542229 · Word mark · In force

Register entry

Registration number
542229
Application number
60213/2005
Status
In force
Type
Word mark
Filed
Dec 12, 2005
Registered
Jan 25, 2006
Published
Feb 8, 2006
Protected until
Dec 12, 2035
Language of procedure
French
Source
Swissreg

Goods and services

Beer and soft drinks

Boissons non alcooliques; autres préparations pour la production de boissons.

Alcoholic beverages

Boissons alcooliques (à l'exception des bières); boissons mélangées ou boissons prêtes à la consommation contenant des boissons alcooliques.

History

What the Federal Institute of Intellectual Property published about this title, newest first.

  1. Nov 21, 2025

    Renewed

    Expiry date
    12.12.2025 → 12.12.2035

    Published in Swissreg on 21.11.2025

  2. Jun 5, 2024

    Agent removed

    Representative
    TRADAMARCA, Humphrey & Co, Avenue du Prieuré 8, 1009 Pully (removed)

    Published in Swissreg on 05.06.2024

  3. Jun 5, 2024

    Agent entered

    Representative
    TRADAMARCA SA, Avenue du Prieuré 8, 1009 Pully

    Published in Swissreg on 05.06.2024

  4. May 6, 2020

    Agent’s address changed

    Representative
    TRADAMARCA, Humphrey & Co, Avenue du Tribunal-Fédéral 34, 1005 Lausanne → TRADAMARCA, Humphrey & Co, Avenue du Prieuré 8, 1009 Pully

    Published in Swissreg on 06.05.2020

  5. May 1, 2019

    Agent’s address changed

    Representative
    TRADAMARCA, Humphrey & Co, Avenue du Tribunal-Fédéral 34, P.O. Box 1451, 1001 Lausanne → TRADAMARCA, Humphrey & Co, Avenue du Tribunal-Fédéral 34, 1005 Lausanne

    Published in Swissreg on 01.05.2019

  6. Sep 14, 2015

    Agent’s address changed

    Representative
    TRADAMARCA, Humphrey & Co, Avenue de la Gare 10, Case postale 1451, 1001 Lausanne → TRADAMARCA, Humphrey & Co, Avenue du Tribunal-Fédéral 34, P.O. Box 1451, 1001 Lausanne

    Published in Swissreg on 14.09.2015

  7. Aug 26, 2015

    Renewed

    Published in Swissreg on 26.08.2015

  8. Apr 16, 2012

    Agent entered

    Representative
    TRADAMARCA, George W. Humphrey, Avenue de la Gare 10,, P.O. Box 1451, 1001 Lausanne → TRADAMARCA, Humphrey & Co, Avenue de la Gare 10, Case postale 1451, 1001 Lausanne

    Published in Swissreg on 16.04.2012

2 earlier entries
  1. Mar 24, 2009

    Transferred

    Owner
    Tequila Herradura, S.A. de C.V., No. 172-1, Colonia Mexicaltzingo, Guadalajara, 44180, Mexico → Brown-Forman Corporation, a Delaware U.S.A. corporation, 850 Dixie Highway, Louisville, Kentucky 40210, USA
    Representative
    Kirker & Cie SA, Conseils en Marques, Rue de Genève 122,, Case Postale 153, 1226 Thônex → TRADAMARCA, George W. Humphrey, Avenue de la Gare 10,, P.O. Box 1451, 1001 Lausanne

    Published in Swissreg on 24.03.2009

  2. Feb 8, 2006

    Registered

    Published in the SOGC no. 27 of 08.02.2006

Parties

Holder

Brown-Forman Corporation a Delaware U.S.A. corporation

850 Dixie Highway, Louisville, Kentucky 40210, US

Agent

TRADAMARCA SA

Avenue du Prieuré 8, 1009 Pully

The register names each party by name and address. A party is linked to an organization where exactly one entity of the commercial register bears its name; the street of a party not so recognised is not shown here.